By invitation only · Concept prototype
Good credit,
crowned.
Crest is a private club for people who pay their credit-card bills on time. Every card in one place, every bill paid in full, and Crowns to spend on brands chosen by hand.
- Standing to get in
- 750+Standing to get in
- floor value of a Crown
- ₹0.25floor value of a Crown
- notice before any change
- 60 daysnotice before any change
Illustrative concept terms. Not an offer of credit or rewards.
Paid in full
+964 Crowns. The Clean Sheet continues.
How membership works
Four steps from invitation to Crowns.
Not everyone gets in. Everyone who does gets the same rules, in writing.
Show your Standing
We'll do a soft check with Clearview Bureau. It won't touch your score.
750 and above, you're in. Below it, the Lobby helps you climb.
Bring every card
We found 3 cards in your name.
One wallet for every due date, statement and fee.
Pay in full, collect Crowns
Pay a bill through Crest and Crowns land in proportion to it.
Paying in full keeps your Clean Sheet going.
Spend them well
Crownhouse edits, Goldleaf scratch cards and the Sunday Draw.
No purchase needed. Every on-time payment earns a ticket.
The members' app
Five screens from the private collection.
Real captures from the working prototype. Open any lot to go straight to that screen.
- Lot 01 · Wallet/app
Every card, one quiet home screen.
Cards you can tilt to catch the light, what's due and when, and your Crown balance.
- Lot 02 · Card and pay/app/pay
Read the statement. Pay it in full.
Each card's statement, spend and Fee Watch, then a pay sheet that shows the Crowns before you pay.
- Lot 03 · Standing/app/standing
Your credit score, set like a gauge.
What's helping, what's hurting, and a simulator for next month.
- Lot 04 · Rewards/app/rewards
Crowns, with the rate in print.
Your balance, its rupee value and the Crown Rate, plus Goldleaf and the Draw.
- Lot 05 · The Sunday Draw/app/rewards
A weekly draw that prints its odds.
Every on-time payment earns a ticket. The drum and the prizes are on one screen.
Names, balances, scores and odds on these screens are illustrative sample data.
On the web
The front door, and the house rules.
The house style
Obsidian, brushed gold and nothing to prove.
Primary mark · gold on obsidian
CRESTGood credit, crowned.
A heraldic shield made from a single bold C, with a three-point crown.
- obsidian#0A0A0A
- gold#C9A45C
- bone#EDE6D8
- emerald#0F3B2E
- gold-300#E2C98F
- ember#D0583C
Type
- AaInstrument Serif · display
- AaGeneral Sans · interface
- ₹48,210Geist Mono · figures
Voice
A club that is sure of itself and has no need to prove it.
- “Not yet. You're 38 points away.”
- “All quiet. Which, with money, is good news.”
- “Odds this week: 1 in 73,600 per ticket for the top prize. We print them because we'd want to know.”
Still behind closed doors.
The partner and treasury views are next on the build plan. They aren't open yet.
Brand partners
Crest for Brands
Offers, redemptions and the members they reached, for the brands we pick.
Opening soon
Treasury
The Crown economy
Issuance, redemption and the liability behind every Crown, at a glance.
Opening soon
Synced demo
One bill, three views
Member, brand and treasury moving together on one clock.
Opening soon
Your invitation
Kabir has saved you a seat.
Open the invitation and walk through the vault door: phone, a soft check, your cards and a small welcome.
